Value in the data market fluctuates based on supply and demand. In this context, a good estimation is based on experience and market feedback.


How should I set preliminary pricing for the first time?

Do not hesitate to do a research on the data marketplace before putting a dataset online. You can determine a preliminary price range by comparing offers that are similar to yours.
Many providers start their offers at a certain price, and then make adjustments over time.


Refining your pricing

You will be better positioned to adjust your rates after concluding some transactions, and following negotiation and discussion with acquirers. You will have a much better idea regarding the supply and demand for your data.
Do not hesitate to leverage our 10 key questions to refine your pricing.